Company

About PractoSA

A front desk for South African practices that does not miss calls. Here is what we are doing and why.

The problem

Practices lose patients on the phone. The receptionist is with someone at the desk, or it is after hours, and the call rings out. The patient does not leave a voicemail. They phone the next practice on the list.

Nobody writes that down as a lost patient, so it never gets fixed. We started with that.

What we are building

An AI receptionist that answers the phone first. Then the things behind the phone: messages, bookings, reminders, invoices. Each one is a switch you turn on when you are ready for it.

It sits in front of what you already use. You keep your number, your diary and your WhatsApp. There is no migration.

How we think about AI in a practice

It says it is an AI. On every call, at the start, before it asks for anything.

It has to earn independence. It starts by taking messages and drafting replies that a person approves. It only handles a type of request on its own once your own numbers show it does that reliably, and you can switch that off again in one click.

Patient data stays in South Africa. The voice AI runs on servers we operate, so call audio is not sent to an overseas AI company.

Where we are

We are building this with a small group of pilot practices in South Africa. The UK comes later.

If you run a practice and want to be one of them, email us. You will get a reply from the people writing the code.

hello@precto.app

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